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Why does sales fail to hit their quota even though marketing is reaching their lead generation goals

  • Writer: Tom Berry
    Tom Berry
  • Jun 28, 2017
  • 1 min read

We would like to offer you the practical guide on how to align your marketing and sales teams and achieve sustainable business growth.

Recent studies demonstrate that top companies with strongly aligned sales and marketing departments achieve 20% annual growth rate, while companies with poor sales and marketing alignment observe a 4% decline in revenue.

So how to connect the dots between marketing and sales?

Download this eBook and learn:

1. How better alignment of marketing and sales metrics boosts productivity and efficiency

2. How to plan your marketing and sales metrics to achieve common revenue goals

3. Why combining marketing and sales efforts is a critical aspect for developing successful lead generation and customer acquisition strategies

 
 
 

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